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Products: "Fuelings" (meal replacements) and weight-loss coaching programmes.
Optavia is the direct-selling coaching arm of Medifast, a publicly traded weight-management company. Independent "coaches" sell meal-replacement "fuelings" and support clients on low-calorie plans.
Optavia/Medifast is a legal, listed company and has not been ruled an illegal pyramid. Criticism centres on its very-low-calorie diet approach and on coach recruitment, rather than on regulatory pyramid findings.
The structure is legal, but weigh two things: whether the diet approach is right and safe for the people you'd sell to (a health question worth a doctor's input), and the usual MLM income odds. Read our how-to-choose checklist.
Most coaches earn modestly; a smaller group with large client bases earn more. Use the income calculator to model your realistic net.
No. Optavia is the coaching brand of publicly traded Medifast and has not been ruled an illegal pyramid scheme. Criticism focuses on its low-calorie diet plans and recruitment, not on illegality.
Some coaches build a real income through steady client sales, but most earn modestly. As with any diet product, be honest and careful about the health claims you make.
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